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Hyundai Motor America Reports August 2022 Sales

0 3,300

Hyundai Motor America reported total August sales of 64,335 units, a 14% increase compared with August 2021. Santa Cruz (+132%), Venue (+67%), Santa Fe HEV (+14%), Palisade (+7%) and Tucson HEV (+5%) also established new August sales records.

Hyundai achieved an all-time August retail sales record, increasing 24% year-over-year. Hyundai eco-friendly retail sales increased 48% on the month, with the Elantra HEV setting its best all-time sales record. Hyundai did not have any fleet sales during the month.

“We’re seeing inventory begin to rebound, which resulted in strong sales this month,” said Randy Parker, CEO of Hyundai Motor America. “Despite estimates of an overall industry decline, our sales were driven by high demand for our product line of SUVs and eco-friendly vehicles.”

August Total Sales Summary
Aug-
22
Aug-
21
% Chg Q3
2022
Q3
2021
% Chg 2022
YTD
2021
YTD
% Chg
Hyundai 64,335 56,200 +14% 124,966 124,700 +0% 468,833 531,835 -12%
August Product and Corporate Activities
  • Hyundai IONIQ 5 Wins Car and Driver’s 2022 EV of the Year Award: 2022 Hyundai IONIQ 5 earned the Car and Driver’s EV of the Year Award, adding another coveted honour to its trophy case. The publication put 20 top-rated EVs through rigorous testing over a three-week period. IONIQ 5 took the No.1 spot.
  • Hyundai Among Tops in J.D. Power 2022 TXI Mass Market Index: J.D. Power designated Hyundai as its overall innovation leader for the mass market segment in the 2022 U.S. Tech Experience Index (TXI) StudySM. This was Hyundai’s third year topping the TXI Mass Market Innovation Index rankings.
  • Hyundai Wins The Most Awards In The Best New Cars For Teens Categories: The 2022 Hyundai Sonata HybridTucsonElantra Hybrid and Kona have earned U.S. News & World Report’s “Best New Cars for Teens” awards. The 2019 Santa Fe was named the 2022 Best Used Midsize SUV for Teens.
  • Top-Ranked Honors In MotorTrend’s Ultimate Car Rankings: Eleven Hyundai models were recognized in MotorTrend’s Ultimate Car Rankings for the second half of 2022. The 2023 Elantra Hybrid and IONIQ 5 came first in the compact hybrid sedan and electric SUV (Non-Luxury Brands) categories.
  • New Palisade Marketing Campaign: Hyundai Motor America launched a new campaign for its significantly enhanced 2023 Palisade SUV. Encompassing the fourth vehicle and the latest extension of the novel OKAY Hyundai theme, the “Dad’s Precious Cargo” campaign showcases the special bond and connection within the African American father-daughter dynamic.
  • Hyundai Selects Agency to Reach U.S. Hispanic Audiences: Hyundai Motor America has selected independent, Hispanic-owned and operated Lopez Negrete Communications as its U.S. Hispanic marketing agency of record. Lopez Negrete will provide strategic marketing solutions to reach and engage diverse Latino audiences nationwide.
Model Total Sales
Vehicles
Aug-
22
Aug-
21
% Chg
Q3
2022
Q3
2021
% Chg
2022
YTD
2021
YTD
% Chg
Accent 2,174 1,067 +104% 6,084 2,919 +108% 13,514 13,023 +4%
Elantra 14,238 10,942 +30% 26,259 24,045 +9% 75,103 98,102 -23%
Ioniq 1 1,060 -100% 7 2,679 -100% 3,669 13,786 -73%
Ioniq 5 1,516 0 0% 3,494 0 0% 17,186 0 0%
Kona 3,388 5,582 -39% 7,641 14,158 -46% 40,428 65,154 -38%
Nexo 18 43 -58% 47 96 -51% 318 230 +38%
Palisade 8,220 7,705 +7% 13,341 13,210 +1% 56,978 56,711 +0%
Santa Cruz 2,899 1,252 +132% 5,700 1,333 +328% 23,903 1,333 +1693%
Santa Fe 9,510 7,207 +32% 19,042 19,973 -5% 76,937 83,083 -7%
Sonata 4,833 8,277 -42% 9,466 18,936 -50% 29,061 73,134 -60%
Tucson 14,305 11,151 +28% 28,583 22,634 +26% 112,654 106,151 +6%
Veloster 281 146 +92% 455 286 +59% 1,584 1,647 -4%
Venue 2,952 1,768 +67% 4,847 4,431 +9% 17,498 19,481 -10%
Note: Electrified vehicles are hybrid, plug-in, battery electric and hydrogen fuel cell models.

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