Motion & Emotion

Automobili Lamborghini Unleashes the Urus Graphite Capsule


Automobili Lamborghini presents the Urus Graphite Capsule, creating unprecedented new opportunities for expression in colour and trim on the Lamborghini Super SUV.

The Urus Graphite Capsule

The four new exterior matt colours are on-trend yet subtle, in white Bianco Monocerus, black Nero Noctis, and grey Grigio Nimbus and Grigio Keres. The lower parts of the car around the front, rear and side sills are all finished in the matt body colour. Four shiny accent colours are offered, orange Arancio Leonis and Arancio Dryope, yellow Giallo Taurus and green Verde Scandal picking out the distinctive lines of the Urus on the front splitter, door inserts and rear spoiler and making a bold statement.

Lamborghini Urus- INTERIOR SHOT

The 23” Taigete rims, dedicated to the Graphite Capsule, also sport the accent colour while on the rear, the exhaust features a new, dedicated black chrome finish. The Urus Graphite Capsule elevates the potential for customization to a higher level with more than 16 different colour combinations to delight even the most demanding customers.

The Urus Graphite Capsule -SIDE SHOT

The interior highlights the elegant and stylish persona of the Urus Graphite Capsule, introducing dark, anodized aluminium trim on the dashboard and door panels, with new matt-finish carbon fibre inserts. The exterior accent colours are carried over into the Graphite Capsule Urus’ interior, enriching the upholstery with the contrast colour featuring in the central tunnel leather trim, seat bolster inserts, Q-citura stitching and the embroidered Lamborghini logo on the headrests.

The Urus Graphite Capsule -FRONT SHOT

The ventilated Alcantara seats are an exclusive option only available on the Urus Graphite Capsule and the recently launched Pearl Capsule.

Lamborghini Urus- INTERIOR

“The new Graphite Capsule endorses the inimitable versatility of the Lamborghini Urus as the original Super SUV: its colour and styling is as adaptable and versatile as its presence in every high-performance and lifestyle environment,”  said Automobili Lamborghini Chief Commercial Officer Giovanni Perosino. “The inherent design of the Lamborghini Urus, with the DNA of our super sports heritage, lends itself to virtually limitless potential for personalizing colour and trim. The Urus Graphite Capsule is the latest collection to offer our growing clientele the opportunity to stamp their individuality and way of life on their Lamborghini.”

Lamborghini Urus- REAR SHOT
Price and Market Delivery of the Urus, the Model Year 2021

The Urus Model Year 2021 is available from now on at suggested retail prices as follows:

Europe            EUR 186,134.00 (suggested retail price, taxes excluded)
Italy                  EUR 183,385.00 (suggested retail price, taxes excluded)
UK                      GBP 143,676.00 (suggested retail price, taxes excluded)
USA                   USD 218,009.00 (suggested retail price, VAT/GST excluded)
China               RMB 2,941,120.00 (suggested retail price, taxes included)
Japan              YEN 27,891,882.00 (suggested retail price, taxes excluded)                                                               

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