A new BMW Group Vision Vehicle provides a first glimpse of the Neue Klasse as an SAV: The BMW Vision Neue Klasse X brings the Neue Klasse’s aesthetics, technology, sustainability, and philosophy to the Sports Activity Vehicle sector.
The first fully electric raised derivative on the new architecture will go into series production at Plant Debrecen (Hungary) in 2025.
The company presented a clear picture of the brand’s future as a sedan with the BMW Vision Neue Klasse at IAA 2023. The latest Vision Vehicle now illustrates how BMW sees the future of its X models. The BMW Vision Neue Klasse X stands for an active lifestyle, efficient dynamics and a confident stance.
Its design combines a clear exterior language with a bright and spacious interior. Special lighting and sound effects enabled by the next generation of BMW iDrive enhance the intuitive digital user experience. The three main characteristics of the Neue Klasse—electric, digital, and circular—are expanded here to include a fourth dimension.
The driving pleasure that forms the core of the BMW brand is taken to the next level with drive and chassis control developed especially for the Neue Klasse and with the sixth generation of BMW eDrive technology. Its sustainability concept also ensures responsible production, operations, disassembly and recycling.
A new type of drive and chassis control delivers a superior driving experience tailored to individual needs. It is based on a new software stack developed in-house by the BMW Group that will help the vehicles of the Neue Klasse guarantee a smooth drive at all times. Two out of four new super-brains will take the driving experience in the Neue Klasse to a new dimension.
Combined with the two-box design of a BMW X model, the pared-down design language developed for the Neue Klasse also represents a significant leap forward in exterior and interior design. With its increased ground clearance, the fully electric vehicle architecture offers new possibilities for an even more spacious interior.
It allows for a long wheelbase, short overhangs, and classic BMW proportions. Large window areas and the panoramic glass roof flood the interior with natural light, creating an airy spaciousness that is complemented by textiles in warm colours.
The new brand look for the BMW X models also contributes to the Vision Vehicle’s strong presence. Vertically aligned LED units offer a fresh interpretation of BMW’s hallmark light signature. Front and centre is the BMW kidney grille, reimagined as a three-dimensional sculpture with vertically aligned and backlit contours. Together, the headlights and kidney grille create an activated lighting effect as the driver approaches the vehicle and continues in the interior.
The rear section is powerful and athletic. Rear lights that reach far into the centre provide a horizontal interpretation of the familiar BMW L shape. Its 3D-printed elements are individually controlled with variable light intensity to convey a particularly expressive depth effect.
Flush glass surfaces and the bright “Coral Silver” exterior paintwork give the BMW Vision Neue Klasse X a certain lightness. In the rear portion of the side windows, the brand’s signature Hofmeister kink is realised not through chrome edging but with a ” reflective print” that forms a transparent or reflective surface, depending on the viewing angle.
The slightly elevated seating position ensures a confident driving experience. The redesigned steering wheel with multifunction buttons, the Central Display with intuitive touch control functionality and BMW Panoramic Vision, and the advanced voice control of the BMW Intelligent Personal Assistant are effortless and intuitive interfaces for human-car interaction.
BMW Panoramic Vision projects critical information across the entire width of the windscreen. The enhanced BMW 3D Head-Up Display will complement it in the Neue Klasse production models.
In the BMW Vision Neue Klasse X, the Central Display is elegantly integrated into the instrument panel, providing both front passengers with optimal access to all infotainment functions. The colours shown are transferred to the ambient light but also to the backlit textile surfaces of the instrument panel.
The Personal Sound Experience, presented for the first time with the new HYPERSONX WHEEL, opens up further possibilities. This digital function lets car occupants enjoy their favourite sound on any trip.
The sound, generated in real-time and adjusted with the tap of a finger on the HYPERSONX WHEEL, is an innovative contribution to the immersive and holistic user experience that transforms the interior of the BMW Vision Neue Klasse X into a personal experience space.
In the Neue Klasse, overall vehicle efficiency reaches a new level. The latest, sixth generation of BMW eDrive technology is critical to this. In addition to improved e-drive units, it also features new and now round lithium-ion battery cells, with a volumetric energy density more than 20 per cent higher than the prismatic cells previously used.
Combined with the transition to an 800-volt system, this will improve charging speed by up to 30 per cent, allowing vehicles to charge enough for a 300-kilometre range in just ten minutes. The sixth generation of BMW eDrive also delivers up to 30 per cent more range.
Regarding aerodynamics, the BMW Vision Neue Klasse X boasts an impressive new top figure, with drag reduced by 20 per cent compared to a comparable model in the current lineup. New tyre designs and a unique brake system for fully electric vehicles help increase overall vehicle efficiency by up to 25 per cent.
A wholly plant-based, mineral-based and petroleum-free surface material, “Verdana”, was developed for the interior. It will be used in the BMW Vision Neue Klasse X in the lower portion of the door panelling and the centre console.
Maritime plastics are also being utilised for the first time for injection-moulded parts. In selected components, this “seconda” y raw material, which is obtained, for example, from discarded fishing nets, already accounts for 30 per cent.
The choice of materials and construction methods enable easier disassembly of components and improved recyclability. The side skirts and front and rear apron attachments are also produced from recycled mono-materials. In this, the new design concept follows the principle of the BMW i Vision Circular presented in 2021, which relied extensively on mono-materials to optimise recyclability.
The Neue Klasse also heralds a new chapter in production history. BMW Group Plant Debrecen in Hungary was planned and developed as an iFACTORY.
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