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The Little Car Company Showcased Five Scaled, Electrified Icons at the International Concours of Elegance St. Moritz


The Little Car Company, manufacturers of scaled and electrified re-imaginings of the world’s most legendary cars,  took a selection from their stable to the International Concours of Elegance (ICE) St. Moritz.

ICE St. Moritz is a true standout of the automotive calendar. It brings together a carefully curated selection of rare and alluring cars from the motoring world, from unique classics to boundary-pushing hypercars.

Returning to the ICE, The Little Car Company showcased its newly launched Bentley Blower Jnr as part of its static display across the two-day event. A step into new territory for the brand, the Blower JNR is an 85% scale, electric version of the British manufacturer’s legendary original. It is The Little Car Company’s first road-legal icon.

On the first day of the ICE St Moritz, guests tested-drive four of The Little Car Company’s scaled icons. The Bugatti Baby II, a reimagining of the French brand’s Type 35, both the base and Pacco Gara models of the Ferrari Testa Rossa J and the Aston Martin DB5 Junior were available for test drives around the main ICE track.

Set against the truly awe-inspiring backdrop of the Swiss Alps, car enthusiasts from all corners of the globe sampled the delightful quirks of these reimagined automotive icons. From the racing DNA of the Testa Rossa J to the heritage of the Bugatti Baby II and the quintessentially British style of the Aston Martin DB5 Junior, each car was put through its paces on the frozen lake of St. Moritz.

Ben Hedley, CEO of The Little Car Company, commented: “The ICE St. Moritz is an event like no other, bringing together an array of the world’s most fabulous automotive creations in a breathtaking location. This year was the third time we had participated in this beautiful event, so it is only fitting that we bring even more unique pieces for guests to get behind the wheel of and something new for guests to look at: the Bentley Blower Jr.

 “Four of our models were available to test drive across the ice, so there was plenty of action for visitors to enjoy, while our static display allowed guests to admire the intricacies and minute details of our faithful, electrified recreations.”

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