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Bentley Motors Empowers Future Female Leaders in Saudi Arabia With Second Edition of Extraordinary Women Initiative


Bentley Motors has launched the second edition of its Extraordinary Women initiative, a global mentoring programme to inspire and nurture the next generation of female leaders. The programme is designed for female students pursuing engineering, design, technology, and business careers.

In line with Saudi Vision 2030, the programme is expanding to Saudi Arabia for the first time, intending to encourage women to consider careers in STEM and the automotive industry.

Ahead of International Women’s Day, Bentley Motors hosted a virtual launch event on 6th March, hosted by Karen Lange, Bentley’s Member of the Board for Human Resources, to formally open the application process to students from the partner universities and provide them with more information about the initiative and how to apply.

Bentley will now work with Dar Al-Hekma University to identify the students selected to participate in the programme. Successful applicants will enjoy one-to-one mentoring with experienced Bentley staff and the extraordinary Pioneers before attending a one-week programme at Bentley headquarters in Crewe this June. They will work with Bentley teams on live projects to use the learnings from their mentoring experience.

Eng. Mishaal Ashemimry, the Vice President of the International Astronautical Federation and the first female aerospace engineer in the GCC, said: “Entering a field where women have traditionally been underrepresented is no easy task. As a mentor, I’m reminded that breaking through barriers and challenging stereotypes takes unwavering courage, persistence, and self-belief. Although the journey may be challenging, the destination can be incredibly worthwhile”.

Noha Zagzoug: “As a participant of Bentley‘s Extraordinary Women Programme, I’m thrilled to be involved in a programme that aligns with Saudi Vision 2030’s mission of promoting gender diversity and empowering women in the workforce. With the opportunity to mentor students as part of the programme, I’m excited to be able to inspire and support the next generation of female leaders. I’m honoured to participate in this initiative and contribute towards creating a more inclusive and diverse future”.

Nadine Attar, CEO and Creative Director of Nadine Jewellery: “As a Saudi female entrepreneur, I must share my commercial experience in luxury with younger women seeking their path. Empowering them makes me feel empowered, and their success is mine, as we are all part of making this country greater. Participating in Bentley’s Extraordinary Women programme is a privilege where I can pass on learned lessons and help Saudi women start the first milestone towards their dreams. I hope my contribution adds to their growth and success”.

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