MG Sales in the UAE Increased by 100% In 2022 as the Brand Secures 2.8% Market Share in the Country

MG Motor, through its local distributor Inter Emirates Motors (IEM), a subsidiary of Ali & Sons Holding LLC, continues to rise the rankings in the UAE’s top ten car manufacturers as the brand secured 8^th position with an unprecedented sales performance in 2022.

The year concluded with MG recording a market share of 2.8 per cent. The company’s achievements are awe-inspiring, considering the competition it faces from established automotive brands and rising Chinese brands in the UAE market.

The remarkable milestone for MG Motor could not have been achieved without the exceptional support from Inter Emirates Motors and the aggressive expansion strategies the brand has implemented to improve its offerings. As a result, the brand now has five open showrooms in the country, with a new gallery in Fujairah scheduled to open during the first quarter of 2023.

IEM has always focused on ensuring the highest standard of customer satisfaction, which is why they have three service centres in Dubai, Abu Dhabi and Ras Al Khaimah, with a fourth scheduled to be launched during the second quarter of 2023 in Al Quoz in Dubai.

Regionally, MG has continued double-digit growth since it kicked off its operations in the Middle East, increasing its sales by 40%. The brand is one of the top 6 Automotive brands in the region, and MG continues to lead with significant increases in market shares across the GCC. With MG5 and MGZS being the best-performing models across the year, customers have deservingly shown their appreciation of the British-born brand’s products.

Tom Lee, Managing Director of MG Motor’s Middle East operations, commented: “MG has recorded another year of extraordinary growth in the region despite the ambitious goals we have set for ourselves and the slew of new competitors. The growing awareness, popularity and desire for the MG brand have been evident as we have maximised accessibility to the brand for customers across our nine markets and as we look to introduce two new markets in Q1 of this year.”

In response to the growing popularity of MG and the increasing demand for its vehicles in the UAE, IEM and SAIC Motor Middle East have decided to expand the MG fleet and introduce four new models to the market in 2023. This demonstrates the commitment to having MG stay ahead of the competition whilst providing its customers with the best value possible. Additionally, the growing number of satisfied MG and IEM customers in the UAE are becoming vocal advocates for the brand, further boosting the reputation and popularity of both the automaker and its local distributor in the region.

MG will continue enhancing its services as it meets its customers’ needs. In contrast, its six years / 200,000 km warranty on all models, combined with exceptional offers available to new and current customers, will ensure peace of mind in difficult times.

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