Automechanika Dubai: Accelerating Aftermarket Sales in the Middle East With TecDoc

TecAlliance, the leading data management specialist in the independent automotive aftermarket, will launch a dedicated Middle East version of its internationally renowned TecDoc Catalogue at Automechanika Dubai (hall 5, booth 5A33).

The Middle East’s most significant international automotive aftermarket trade show will occur from 22 to 24 November 2022. It will be the perfect setting for TecAlliance to present the new version that helps workshops, dealers, and car owners precisely identify vehicles and easily find the right replacement part, allowing parts manufacturers to boost sales.

 In the Middle East and Africa, the automotive aftermarket is rapidly growing. It is advancing into digitization at a fast pace, driven by local projects and the rise in the e-commerce of replacement parts.

For over 25 years, TecAlliance has been one of the world’s leading data specialists in the independent automotive aftermarket (IAM), supporting digitization with solutions such as the TecDoc Catalogue. This international sales enabler helps workshops, dealers, and car owners to precisely identify vehicles and easily find the right replacement part.

TecDoc is now available in a dedicated Middle East version in English, Arabic and French. The catalogue can be accessed free of charge after registration at https://web.tecalliance.net/tecdocme/en/register/.

Rapid Results and the Highest Precision

The TecDoc Catalogue offers maximum precision and accuracy in every respect. Thanks to the intuitive search function, the TecDoc user can easily find the right replacement part. Quick results enable users to work efficiently at all times.

The TecDoc database has high coverage of the vehicles sold in the Middle East. Users get high-quality product data and article information provided and updated directly by international and local parts manufacturers.

Easily Tap Into New Markets and Increase Visibility

More and more aftermarket brands are joining as data suppliers to the TecDoc Catalogue to become more visible in the Middle East and Africa.

“Joining the TecDoc Catalogue has a lot of benefits for TIGRIL. The main reason for joining TecDoc is the exposure that TIGRIL gets in our region, and the search function makes it much easier for our customers to find and compare part numbers. In addition, TIGRIL is now visible to all TecDoc members, which helps us grow our customer base in the Middle East”, explains Fadi de Jaroueh, General Manager of APEX of Gulf.

“TecDoc is the world’s leading global vehicles and spare parts catalogue, and we at KTK GERMANY take pride in being a part of this prestigious company. With the help of TecDoc, our company KTK GERMANY will be regarded as one of the leading companies in the Aftermarket segment”, says Anosh Paul, Community Manager at KTK GERMANY, one of the leading suppliers of commercial vehicle spare parts in the independent aftermarket.

Tecdoc Helps Sell More Parts in the Aftermarket

The global shift of parts sales towards e-commerce platforms is one of the world’s major market trends. Setting up a network of sales channels in the digital aftermarket is increasingly essential. With our industry knowledge and technical expertise, we have created several catalogue solutions based on TecDoc data.

Parts manufacturers and traders can quickly start their own fully customized e-commerce business, where products are integrated with high-quality images, videos, and individual pricing. They can design their web shops and online catalogues with unique branding and design, incorporating the TecDoc data and their private brands into their web applications.

“We believe that if someone is missing in the TecDoc Catalogue, that indicates that the brand is not even present in the automotive aftermarket. It is necessary for our company to present our brand and our products in a way that our customers are reassured and satisfied with it and can discover our product range in an accurate, excellent and standardized manner. We feel that TecDoc meets those criteria”, states Walid Bissani, Managing Director of THE TRADE UNION INTERNATIONAL, one of the leading automotive spare parts trading companies in the region.

Automechanika Dubai is the Middle East’s leading trade fair for automotive spare parts and vehicle maintenance products. The TecAlliance team will be on hand to welcome visitors at hall 5, booth 5A33. If you are interested in meeting the team, please contact us with your appointment wishes, and we will organize this for you.

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