Now in its 6th edition, the Middle East Car of the Year (MECOTY) is the biggest, most coveted award of the regional automotive industry. It integrates a complex yet transparent nomination and scoring methodology which is developed, tested and implemented by the most experienced ‘motoring minds’ of the industry.
MECOTY’s nominations and scoring procedures are based strictly on an unbiased, fair and transparent voting process, to guarantee all nominated and winning vehicles are of the utmost quality and have the seal of approval by the most authoritative motoring media in the region.
Speaking about their success, Carsten Bender, Managing Director Audi Middle East, said
“Audi Middle East is honoured to be recognised with the most awards for our models here in the region at the MECOTY awards. Vorsprung Durch Technik is our brand promise and this ‘progress through technology’ is in the DNA of all of our cars: in their design, engineering, performance, quality and safety.
We look forward to delivering more innovative and stylish models to the region this year for the judges and our customers to enjoy.”
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